Langbo Hotel The Unbound Collection By Hyatt, introduced by Mingyu Group and Hyatt Hotel Group, was opened in 2021. It is located on the 38th to 60th floors of the western financial center in Chengdu CBD. Langbo Hotel cooperates with 球王会体育官方app, which is experienced in the implementation of international hotel brand projects, to convert the oriental low-key luxury aesthetic concept into an impressive and international visual design and bring the Langbo boutique Hotel to an international perspective.

Langbo depicts the Chinese sojourn lifestyle with Chinese courtesy and adopts the stunning and unique feeling of beautiful jade as the inspiration for the design. In the process, 球王会体育官方app transfers the traditional extravagant luxury to a low-key and elegant design, redefining the expression of “luxury”. The beauty of the hotel is intriguing and relates to the Chinese name of the hotel “Langbo”.

The famous architectural and interior design partners combine the permanent brand heritage of Langbo in the hotel industry, the cultural and historical treasure of Chengdu and the avant-garde contemporary trends to create the uniqueness of Langbo. The various touchpoints of the guest journey are designed from the travelers’ perspective, telling the story of the Langbo Hotel. Langbo Hotel The Unbound Collection By Hyatt looks forward to providing travelers with pleasant service and an impressive stay experience , lifting Langbo Hotel to an international perspective.

Ambassador Theatres has witnessed the prosperity of the entertainment industry in Ximending in present Taipei and carries the profound cultural connotation of a region. In the internationalized nowadays, Ambassador Theatres has been deeply ingrained in the memory of generations in Taiwan, and it is familiar to different generations. However, the overall brand image can no longer satisfy the modern market. Entertainment is a relatively trendy industry. It is crucial for Ambassador Theatres to understand the young individuals, communicate with them, and activate the brand image.

In terms of business strategy, as a time-honored domestic theater brand, it is relatively easy to keep the original market whereas developing a new market segment can reflect positivity and vitality, and reverse the current status of the brand. Therefore, 球王会体育官方app suggests that Ambassador Theatres should try to be internationalized and able to communicate with the international market as one of the brand image activation strategies. Adopting a more international design language can not only broaden the original target market segment but also make the brand image more vivid.

Therefore, 球王会体育官方app takes the English brand name “AMBASSADOR” as the main visual identity design. 球王会体育官方app considers the future trend of the digital entertainment industry and draws inspiration from the lifestyle of young individuals. Also, it extracts the design concept from a “broadband screen” and connects to the brand features of Ambassador Theatres, a heavy video screen and dynamic image, implanting the brand image into consumers’ consciousness. Simultaneously, it also amplifies the entertainment and movie viewing experience, leaving a brand-new recognition impression of Ambassador Theatres for consumers.

In addition to redesigning the LOGO of the Ambassador Theatres, 球王会体育官方app also formulated a new set of design application standards, including websites, theaters, tickets and other peripherals to refresh the overall image of the brand. Ambassador Theatres will become a younger and more impressive brand and change the traditional stereotype of the brand image among generation Z.

Jiaoxi Vivir Tranquil Discovery, which was opened on January 30, 2021, has attracted countless travelers to pilgrimage with its unique tree-hole architectural features and the sense of natural atmosphere in the space. 球王会体育官方app participates in the brand development of the hotel. Under the guiding concept of “summum bonum (supreme good)â€?in nature and humanity, 球王会体育官方app created VIVIR Jiaoxi â€?a travelling experience closer to the local lifestyle.

VIVIR Jiaoxi is the first brand established by VIVIR Group. 球王会体育官方app organizes the brand structure, combines the local “slow lifestyleâ€?in Jiaoxi, and guides travelers to get close to the land and experience through unique touchpoints. The cave-like Habitat restaurant is penetrated by natural light through large floor-to-ceiling windows and the avant-garde design blends in the space. Habitat restaurant provides creative cuisine with local ingredients.

There are 31 guest rooms in VIVIR. Each room type has its own wonderful features. While facing the “Forest�of Jiaoxi Hot Springs Park, we can quietly watch the breeze blowing through the treetops to settle our minds and bodies; we can also imagine ourselves as a seed, falling in the healing and warm embrace of “Terra� the quiet and graceful “River�gently takes away the fatigue of the journey, or we can come to the “Plain�and wander in the vast space. If you come here with friends, you might as well choose from the top-floor room type, watching the scenery outside the window on the “Hills� or you can feel the “Breeze�blowing on the terrace, or gazing at the mountains and the ocean while enjoying the magnificence of “Sunrise� Forest, Terra, River, Plain, Hills, Breeze, and Sunrise are the origins of the name for different room types. They are also the natural imageries that the architect hopes to place in the first place.

The concept of VIVIR itself is a creation of performance art. The guests can experience the aesthetics of life in different fields and spaces, touch every guest who stays and experience a slow journey of life.

Vivir Tranquil Discovery official website�a href="//www.vivir.com.tw/" target="_blank" rel="noopener">//www.vivir.com.tw/